The clever fit Prague-Kotva privacy policy

The clever fit Prague-Kotva privacy policy

If you are our customer, news subscriber or website visitor, you entrust us with your personal data. We are responsible for their protection and security. Please familiarize yourself with the protection of personal data, policies and rights that you have in connection with the GDPR (Personal Data Protection Regulation).


Who is the controller?

We are Fit Academy Kotva s.r.o., Kaprova 42/14, Praha 1, 110 00, ID number: 095 52 928 and we manage: 

We process your personal data as a data controller, i.e. we determine how personal data will be processed and for what purpose, for how long, and we select any other processors who will assist us with the processing.


Contact information

If you would like to contact us during processing, you can reach us at +420 705 650 981 or send us an e-mail to:


Scope of personal data and processing purposes

We process personal data that you entrust to us yourself, for the following reasons (to fulfill these purposes):

  • Provision of services, performance of the contract
    We need your personal data covering your e-mail, telephone, address and photo to fulfill the contract (eg. sending access to the application, sending the contract, allowing entry to the studio, etc.), or deliver the goods.


  • Accounting and payment
    If you are a customer, we urgently need your personal data (invoicing data) in order to comply with the legal obligations for the issuance and registration of tax documents, including the provision of your data to payment solution providers (payment gateway, etc.).


  • Marketing - sending newsletters and tips
    We use your personal data (e-mail and name), gender, what you click on in the e-mail and when you most often open it for the purpose of direct marketing - sending business messages. If you are our customer, we do so because of our legitimate interest, as we reasonably assume that you are interested in our news, for a period of 10 years from the last order.

If you are not our customer, we send you newsletters only with your consent, for a period of 10 years from your consent. In either case, you can revoke this consent at any time by using the opt-out link in each email sent to you.

  • Advanced marketing subject to your consent 
    Only with your consent we can also send you inspiring offers from third parties or use your e-mail address e.g. for remarketing and targeting ads on Facebook, for a period of 10 years from your consent. This can, of course, be revoked at any time via our contact details.


  • Photographic documentation 
    For the purposes of promoting live events and reports from these events, we process your photos or video from these events. Photographs are also necessary for your identification at automated entry to the studio.

We retain your personal data for the duration of the limitation periods, unless the law provides for a longer period for their retention or we have not stated otherwise in specific cases.



When browsing our website, we record your IP address, how long you stay on the page and from which page you come. We perceive the use of cookies to measure website traffic and customize the display of websites as our legitimate interest of the website administrator, as we believe that thanks to this we can offer you even better services.

Advertising targeting cookies will only be processed with your consent.

Our website can also be browsed in a mode that does not allow the collection of personal data. You can disable the use of cookies on your computer.


Security and protection of personal data

We protect personal data as much as possible using modern technologies that correspond to the level of technical development. We protect them as if they were our own. We have taken and maintain all possible (currently known) technical and organizational measures to prevent the misuse, damage or destruction of your personal data.


Transfer of personal data to third parties

Our employees and co-workers have access to your personal data.

To ensure specific processing operations that we cannot provide on our own, we use the services and applications of processors who can protect data even better than we do and specialize in the given processing.

They are the providers of the following platforms:

  • SmartSelling a.s. (SmartEmailing, MioWeb, FAPI)
  • Clickfunnels
  • Payment gateway
  • Fit Academy s.r.o.
  • Facebook
  • Google
  • Microsoft
  • Accounting company

It is possible that in the future we will decide to use other applications or processors to facilitate and improve processing. However, we promise you that in such a case, when choosing them, we will place at least the same demands on the processor for security and quality of processing as we do on ourselves.


Data transfer outside the European Union

We process data exclusively in the European Union or in countries that provide an adequate level of protection based on the decision of the European Commission.


Your rights in relation to the protection of personal data

You have many rights in relation to the protection of personal data. If you wish to exercise any of these rights, please contact us by e-mail:

You have the right to information, which is already fulfilled by this information page with the principles of personal data processing.

Thanks to your right of access you can call us at any time and we will provide you within 14 days with the overview of personal data we process and why.

If something changes with you or you find your personal information out of date or incomplete, you have the right to supplement and change personal data.

Right to restrict processing can be enfored by you if you believe that we are processing your inaccurate data, if you believe that we are processing your data illegally, but you do not want to delete all your data, or if you have objected to the processing.
You can limit the scope of personal data or the purposes of processing. (For example, by unsubscribing from a newsletter, you limit the purpose of processing of sending business messages.)

Right to portability
If you would like to take your personal data and transfer them to someone else, we will proceed in the same way as when exercising the right of access - except that we will send you the information in machine-readable form.

Right to delete (be forgotten)
Your next right is the right to delete (be forgotten). We do not want to forget you, but if you wish, you have the right to do so. In this case, we will delete all your personal data from us / from our system as well as from the systems of all sub-processors and backups. We need 30 days to satisfy your right to delete.

In some cases, we are bound by legal obligations, and e.g. we must register the issued tax documents for the period stipulated by law. In this case, we will delete all such personal data that is not bound by another law. We will notify you by email when the deletion is complete.


Complaint to the Office for Personal Data Protection

If you feel that we are not handling your data in accordance with the law, you have the right to contact your Office for Personal Data Protection at any time. We will be very happy if you inform us of this suspicion first, so that we can do something about it and correct any mistakes.


Unsubscribe from sending newsletters and business messages

We send you emails and SMS messages with inspiration, articles or products and services, if you are our customer, based on our legitimate interest.

If you are not yet a customer, we will only send them to you with your consent. In either case, you can unsubscribe from our e-mails / SMS by pressing the unsubscribe link in each e-mail / SMS sent.



We would like to assure you that our employees and co-workers who will process your personal data are obliged to maintain the confidentiality of personal data and security measures, the disclosure of which would jeopardize the security of your personal data. At the same time, this confidentiality obligation continues even after the end of our contractual relations with us. Your personal data will not be disclosed to any other third party without your consent.

These principles of personal data processing apply from 18.12.2020.